Vodafone has completed an
overhaul of its CRM system that serves enterprise
customers.
Martin Dawes Systems completed the upgrade of
Vodafone’s customer management systems at
its UK Enterprise Business Unit (EBU). This involved the
implementation of the latest version of
dise3G, Martin Dawes’ end-to-end billing and CRM
solution.
The Vodafone EBU provides a range of communication services and
products for UK enterprises. These are supported by dedicated
business customer support centres that use dise3G to manage
customer requests and queries.
Vodafone said the upgraded system would improve customer service
handling and build the cross-selling of products and services,
helping the operator reduce customer churn and increase ARPU
(average revenue per user).
The software will be used by over 270 Vodafone customer care
agents in the EBU call centre.
Charnwood Council signs CRM outsourcing deal
with Steria >>
Construction firm hopes to crush competition
with CRM >>
How to buy the right ERP system >>
Vodafone consolidates to reduce spend on app
development >>
Comment on this article:
computer.weekly@rbi.co.uk
Get free quotes from up to 6 leading suppliers of
CRM Systems