Oracle has developed pre-built integration software to link its
CRM on demand product and its on-premise Siebel CRM
platform.
The offering allows customers to gain a single view of their
hosted
on-demand CRM data and data housed in the CRM silos they manage
in-house.
The software shores up the CRM options Oracle offers users
against the competition posed by on-demand CRM specialist
Salesforce.com.
The integration software uses Oracle's Application Integration
Architecture framework and its Fusion middleware offering.
Pricing for the integration software has not been disclosed by
Oracle.
Oracle recently released Oracle CRM On Demand Release 15,
designed to boost customers' productivity.
Oracle CRM On Demand Release 15 comes with social networking and
other collaboration capabilities.