Irish betting site Boylesports.com has slashed its web
loading time by 9.9 seconds with the help ofweb analyticsfirm Gomez.
Boylesports.com has improved its
website performance by an average of 9.9 seconds using data
collected by the Gomez ExperienceFirstSM platform.
Vigne Kozacek, IT director at Boylesports.com, said, "I saw the
Gomez betting benchmark, which compares the largest online players
in the betting world, in a publication and was shocked to see that
we were not in it.
"I then contacted Gomez to ask why this was, and found out that
they had been tracking our website, but it was performing too badly
to enter the top-ten list."
The time it took for the website to load was unacceptable, said
Kozacek, and the percentage of time it successfully loaded - or its
availability - was below the benchmark average.
Kozacek said the firm then set up a trial to monitor a variety
of its games.
After completing a successful pilot last year, and the
implementation of a load balancer internally, Boylesports began to
use Gomez's Active Network XFSM website monitoring system to better
understand how the customer experience offered by the firm's
websites was influenced by website performance.
By using Gomez data, the company was able to indentify the
specific problems that required correction, and improved its
response time and availability enough to take ninth place in the
Gomez betting benchmark table within a month.
"I have the Gomez dashboard open on my PC constantly, it is now
embedded into my log-in page, so I receive live updates and can
review the past couple of day's tests for a broader view of the
website's performance," said Kozacek.