North-east councils deploy shared CRM system to cut costs
- Author:
- Antony Savvas
- Posted:
- 09:00 19 Feb 2008
- Topics:
- Customer Management
Castle Morpeth and Alnwick councils in the north-east have begun using a shared customer relationship management system to cut costs.
The system has reportedly saved the councils around £200,000 in software installation costs, and is expected to deliver annual savings of over £27,000 in running costs.
They are using shared Dell servers and a shared storage area network, which support a Microsoft Dynamics CRM platform, reports Kablenet.com.
The two authorities are maintaining separate CRM databases however. The system was customised and integrated by CRM consultant Optevia as part of a shared service deal.