Dellhas committed itself to becoming
a carbon neutral company but has not put a time deadline on its
target.
"Never before in the history of business have we seen such a
critical need to build a worldwide community dedicated to improving
the environment," said Dell CEO Michael Dell.
"Leadership starts at home, which is why we are going
carbon-neutral, but this should only be the beginning of
building long-term partnerships with customers, stakeholders and
suppliers of all sizes to team up and make a difference for the
earth we all share," Dell said.
The company also announced a partnership programme called "Plant
a Forest for Me", which enables organisations worldwide to join
together with Dell and share best practices, partner and facilitate
the planting of millions of trees in managed reforestation
projects.
This programme is a continuation of the "Plant a Tree for Me"
programme for consumers.
The founding members of "Plant a Forest for Me" include Dell,
ABN AMRO, AMD, Ask.com, Salesforce.com and WellPoint.
Each company has committed to offsetting part of their carbon
output by purchasing trees for Plant a Forest. Dell partners with
The Conservation Fund and Carbonfund.org, non-profit organisations
that facilitate the tree planting.
Carbon neutrality involves taking the inventory of an
organisation's total greenhouse gas (GHG) emissions, and then
implementing strategies to reduce and eliminate those
emissions.
To meet its carbon-neutral commitment for Dell operations, the
company will pursue "an aggressive strategy" of driving additional
energy-efficiencies, maximising purchases of renewable power and
offsetting remaining impacts.