Hewlett Packard says it has met its
recycling target six months early, and it has now doubled the
target to around 2bn pounds of material by 2010.
HP set a £1bn recycling target in 2004, and it says it has now
met this target earlier than expected, with plastics, metals and
other materials being turned into many non-PC items including
serving trays, fence posts, roof tiles, toys and car body
parts.
"Environmental responsibility is good business," said Mark Hurd,
HP chief executive. "We have reached the tipping point where the
price and performance of IT are no longer compromised by being
green, but are now enhanced by it."
In the EMEA region, HP recycled more than £200m of hardware in
the past three years through conventional take-back schemes, as
well as through consumer and HP employee events.
Most recently, HP has begun take-back collections where it teams
up with local organisations to provide refurbished computers to
local charities.
In 2006 alone, HP says it recovered £187m of electronics
globally, which it says is 73% more than closest competitor
IBM.
Like IBM and the other IT suppliers in the UK, HP is now subject
to working under the recently adopted WEEE electrical and
electronic waste recycling directive, which recently became
law.
WEEE finally comes into force >>
Do you run a green machine? >>
Setting an IT agenda for greener business >>
Government announces WEEE recycling deadline again >>
Comment on this article:
computer.weekly@rbi.co.uk