SMEs' use of web conferencing as a
general-purpose business tool has undergone tremendous growth in
adoption and usage over the past few years.
While many think of web conferencing as a large
enterprise application, in fact it has shown remarkable
attractiveness to Small to Medium Enterprise (SME) users as
well.
Citrix Online, a leading
player in web conferencing services askedWainhouse Researchto
conduct an independent web survey to a portion of its customer
base.
The goal was to identify which applications and underlying
motivating factors are driving SME’s to use web conferencing, what
SME users think about the results they have achieved, and whether
the technology has become essential for conducting
business.
Theresults of the surveyshow
clearly just how business-enriching vital web conferencing can be
for
SMEs. Click hereto find out
what your business needs to know