Visahas developed a
mobile payments system in partnership with Nokia and
others.
The contactless system relies on embedded payment technology in
the handset, which can be read by point-of-sale systems using
short-range wireless links.
“Visa has long realised the importance of the mobile channel to
the future of payments and as a medium to deliver consumer
services,” said Patrick Gauthier, senior vice-president for
innovation at Visa International. “The launch of the mobile
platform is a significant industry milestone because it will enable
innovative trials and go-to-market strategies for mobile payment
services globally.”
The company said its platform was a suite of technology tools
and applications, security standards and business models that would
let Visa issuers and mobile operators engage in market trials to
drive product development and commercialisation of mobile payment
services.
The initial version of the platform offers solutions for
contactless mobile payment, over-the-air personalisation, coupons
and direct marketing.
Subsequent versions, which will become available later in the
year, will include solutions for remote payment and
person-to-person payment.
Ovum analyst Mary Ann O’Loughlin said, “By developing the mobile
platform and engaging key industry stakeholders, Visa is leading
the charge to simplify and jump-start the development of innovative
mobile payment services.”
The Visa system has already been trialled in the US and
Malaysia.
More information:
Visa and Apacs grilled over online crime
A&L kicks off mobile banking
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