Geoghegan said, “More and more of our personal and commercial customers are seeing the benefits of buying online. Our websites handled 1.8bn visits last year, and online sales increased by 55%.”
He said, “The power of the internet, and the desire of customers to be serviced 24/7, is leading us to focus on improving our direct propositions.”
The bank is also trialling its global Premier service, described by Geoghegan as “the world’s local bank account”.
Geoghegan said Premier offers customers seamless cross-border banking. They will be able to take their accounts, their credit history and banking relationships with them wherever they visit, live or work.
They will be supported by a network of 250 dedicated Premier centres in major cities, plus thousands of Premier service points in branches around the world.
Online banking rapidly becoming the most powerful retail channel >>
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