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Liverpool Victoria adopts more efficient customer document platform

Antony Savvas

Liverpool Victoria’s general insurance business has implemented a new customer documentation system to improve operations and cut costs.

Liverpool Victoria - recently re-branded as LV= - has taken Thunderhead’s document system. The financial services firm will use the system to create documentation for various delivery channels.

A “cost effective package of licence and delivery support” sealed the deal for Thunderbird, said Mitch Lambton, IT director at LV= General Insurance.

Unlike document generation systems, which use proprietary messaging formats, Thunderhead is designed to enable business users to control the development and maintenance of customer communications, and is based on open standards architecture.

The resulting benefits include reduced costs by simplifying the document creation and maintenance process, ease of integration and support, faster response times to regulatory requirements, and reduced time-to-delivery for new products.

The Thunderhead platform allows business users to manage the production of both personalised and transaction-driven communications, which can be delivered by various channels, including print, fax, web, e-mail, SMS and industry-specific XML schemas.

Liverpool Victoria adds live chat to website


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