HP rolls out budget print service

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HP rolls out budget print service

Will Garside
Print clustering, automatic toner ordering and a fixed price monthly leasing service are all part of Hewlett-Packard's new strategy to attract budget conscious small and medium sized businesses (SMEs)

HP's new range of colour inkjet and low volume laser printers aimed at SMEs include technology to automatically order supplies across the net. The new feature orders a new toner or ink cartridge direct from HP as the consumables run dry.

The company also launched a new leasing service for small business, Printadvantage. The new service allows SME customers to purchase hardware, supplies, and support with a fixed monthly payment. The service, previously only available on high-end printers, has been extended to cover lower-volume models.

On the software front, HP has also launched its first clustering software to allow traditional workgroup printers to distribute larger jobs across the network.

HP hopes ClusterQue will allow customers to create fault-resistant printing networks that will automatically switch jobs if printers are out of action, or allow larger jobs to be distributed among unused print resources.

The software costs around £3,000 for a five-printer perpetual licence. HP claims that large-volume users will easily recoup the initial cost within the first year, saving money by not having to purchase and maintain a departmental printer.

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