Item-level tagging is an issue that makes the heart beat a little quicker; it seems to get us closer to that nirvana of the 'Internet of things'.
And it is a Portuguese bookshop that is now claiming (for now) the record for the largest item-level RFID retail application in a single store. ( I wonder how long it'll be before someone makes a rival claim.)
The store, Byblos Amoreiras, is tracking 150,000 products - books, CDs, magazines etc - using EPCglobal Gen2 tags, according to this story.
I did like the quote from one of the suppliers, Vue Technology, who insisted that the application was not a pilot. I like that thinking. Could we be moving to a stage where to say you're doing a pilot makes you appear like a laggard - "shouldn't you really have done that by now?" - and that 2008's smart words are "rollout" "implementation" and "deployment"?
Technorati tags: item-level RFID application Vue Technology EPCglobal Gen2 Byblos Amoreiras Internet of things