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The Persuasion Pack - Nine...

The Pack of Cards of IT and Business Persuasion - Nine

In IT, perception is more important than performance. Assuming that your IT team performs, isn't it annoying that people still have a go at you as a department? That is becuase while what you do is clearly important, what people think you do, is even more so.

So, to help your perception, your business relationships and your career - welcome to the pack of cards of persuasion:

The nine things to know about customers, that's internal or external i.e. your definition:

Things to know about customers

Customers hate to be sold to, but they love to buy - i.e. become their supplier of choice

Get your customers asking your advice, and they are usually sold

Make it easy for them to "buy" from you - have clear points of contact

Turn lemons into lemonade - when something goes wrong, exceed their (now low) expectations
(Chip is pointing at you now!)


Put a person on the phone - a revolutionary idea !

Be emotional - find out what they WANT - not what they NEED

Be honest - always

Get them catching you doing something right on a consistent basis

Set a standard for yourself far higher than any customer could ever reasonably expect of you

The IT Deal - Do this, or do something else. (If you choose to do nothing, please stop complaining about things, you will die, sad)

Starting on Monday 12th November - IT - The Next Agenda

IT is time to make the future, very different from the past - send me your best examples of success - of your own actions that work, way way beyond mere "best practice" - Together, we will form a network that helps each other - and that changes the the future shape of IT - simply by sharing real experience that works, we will together build up a database of the best of the best, available to all. Please post as a comment or e-mail me davidprivate@nkdleader.com

The Pack of Cards of Personal Persuasion - Nine

No build up, no waffle - just do it today, or don't...

Nine words to use that bring you instandt peace - say them slowly to yourself, leaving a gap between each word:

I allow this moment to be as it is

The Deal - Do this, or do something else. (If you choose to do nothing, please stop complaining about things, you will never find peace, until you die)

Starting on Monday 12th November - Life and Leadership

Reaction to this blog over its first three months has been fantastic - thank you. Now I want to make it far more about you, not me - especially as it relates to leadesrhip of self - leadership of you - in all of your life.

Please send me your best examples of success in your personal life - in your family - in your relationships. What helps make you feel confident that you can share with others, for example? - Together, we will form a network that helps each other - simply by sharing real experience that works, we will together build up a database of the best of the best, available to all. Please post as a comment or e-mail me davidprivate@nkdleader.com

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This page contains a single entry from the blog posted on November 7, 2007 9:00 AM.

The previous post in this blog was The Persuasion Pack - Eight.

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