In an average year I think I probably get contact from around 500 companies trying to sell IT products and services to my company. Some do a great job, and some don't. This is the first in an occasional series highlighting some of the best and worst approaches.
Yesterday I got an e-mail from a recruitment consultant I have never met, selling his services. It included the phrases "waiting patiently in the wings for my opportunity to shine" and "I'm looking to build solid relationships, not to engage in hit-and-run-business".
Stirring stuff, but it started "I trust you are well and had a pleasant easter weekend". Ah, the joys of cut and paste.