The first platform for recognising authority on the web, PeerIndex has launched, attempting to rank web users according to their authority on different subjects rather than the number of contacts they have.
By indexing data from Twitter, Facebook, LinkedIn and blog profiles, PeerIndex uses core algorithms to analyse social web content and provide users with an authority ranking out of 100. This includes analysis of users' online activity, audience and how their content is shared - but not how much content the user generates.
PeerIndex founder, Azeem Azhar, said: "PeerIndex can identify from millions of users, the opinion leaders from the merely opinionated. By engaging in the ranking process, this ensures that the value of every individual's authority is recognised globally by bloggers, media, brands, employers and followers."
The platform has currently indexed 1.7 million Twitter users and adds 10,000 to 20,000 profiles a day. Users can check individual rankings by entering names into the website.