Microsoft stresses commitment to CRM for SMEs

Microsoft is committed to the SME market for CRM (customer relationship management) software, and is working with partners on...

Microsoft is committed to the SME market for CRM (customer relationship management) software, and is working with partners on hosted versions of its product to make it more accessible, chairman and chief software architect Bill Gates said yesterday.

Gates took the stage at a partner and customer event in London promoting the company's Business Solutions CRM 1.2 software for SMEs.

Microsoft officially launched the CRM software in December but has not been available in Europe until this month. The company will develop CRM software alongside its other products, particularly Office and Outlook, making it as useful as possible to smaller business.

Microsoft is working with UK partners on localising the product, and enabling hosted services to make it affordable to all customers, Gates said there will be announcements in the next month of "fairly large" UK partners offering a hosted service.

The company will also work to keep its CRM software's "pretty clean architectural boundary" to ensure it can work with other products than Microsoft's own, he said.

Gillian Law writes for IDG News Service

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