Internet search engines are failing to meet the needs of adult web users in Britain by delivering irrelevant information during on-line searches, claims internet data retrieval company, WebTop.
In a survey carried out on its behalf by independent research firm MORI, WebTop discovered that 4.6 million adult users do not often find what they are looking for when sourcing information on-line, with only one in four being successful "sometimes".
Of those surveyed, just 18 per cent claimed to "always find" what they require during Internet searches, suggesting that 82 per cent of the 14.7 million adult web users in the UK cannot guarantee their on-line investigative efforts will prove successful, says WebTop.
"If you think about it, it's absurd to believe that you could find the information you need just by typing one or two words in. True, you do get results but the quality of the information is variable at best," comments WebTop chief executive, John Snyder.
According to the company, its Personal Desktop Assistant (PDA) is a context-sensitive search engine that scans over 500 million indexed web documents in specific zones to deliver relevant information.
The tool allows users to drag and drop, or highlight and click sentences, phrases or paragraphs of text, as opposed to simple words, from any application into the PDA in order to get "context-rich results".
"Search engines haven't really moved on since the Internet was created, so WebTop is developing the next generation search engine for the next generation Internet user," adds Snyder.
The PDA (also called WebCheck) can be download free of charge from www.webtop.com