Windscreen repair firm Autoglass has announced the creation of a technology director position in charge of the company’s digital strategy.
Moving into the position will be Nick Cleary, who has been with the firm 25 years. He has previously been head of the company's customer contact centre and regional IT manager for its parent group, Belron.
The role has been designed to support a £14m global initiative to streamline processes and improve customer experience.
“Technology is becoming ever more important for us as a business and to our customers, many of whom now prefer to get in touch using digital platforms,” said Cleary.
“I am looking forward to continuing to place technology at the core of our business, which will help us to provide the best possible service to our customers. We are committed to not only meeting but exceeding our customers’ expectations when it comes to their digital experience with Autoglass.”
Read more about digital transformation
The firm said Cleary has an understanding of both technology and customer services. He has already led improvements to Autoglass’s digital customer service experience, having previously implemented a new workforce management system, and he is currently assisting the development of changes to the firm’s online booking system.
Clearly's team has also deployed Android devices to 1,100 mobile technicians to make it easier for them to access information they need when in the field.
Autoglass managing director Taxiarchis Konstantopoulos said: "Nick’s breadth of experience across the group in both customer service and technology makes him the perfect fit for this newly created and essential role which ultimately places him at the forefront of our strategy.
"Technology is the key to improving our customers’ experience and, at the same time, driving business efficiency.”