Teradata moves to 64-bit Itanium architecture

Data warehousing specialist Teradata used its annual user conference in Florence this week to announce a host of software...

Data warehousing specialist Teradata used its annual user conference in Florence this week to announce a host of software releases and reveal plans to move its platforms on to a 64-bit architecture.

The company, part of retail and ATM systems giant NCR, confirmed it would move its hardware platforms on to a 64-bit Intel Itanium II based architecture, running both HP-UX and Windows (2000 and .net), during 2004.

Teradata’s data warehouse has, traditionally, been run on NCR’s Unix-based platform, and some analysts have criticised the company for not providing enough support for alternative environments.

NCR chief executive officer Mark Hurd rebutted these claims. “Around 35% of our data warehouse sales are now on Windows 2000 platforms, compared with 10% two years ago. We could go on to Linux if we wanted – there is nothing technical stopping us – but it is not a priority for us at the moment.”

To complement its move to 64-bit computing, Teradata will release version 5.0 of its CRM application in August, promising significantly faster lead management and increased personalisation across all channels.

The software, which will run on both Unix and NT4 based platforms, has been enhanced for better identification of industry -specific business opportunities.

“As well as knowing what customers are doing - as traditional CRM allows you to do - 5.0 will allow users to identify customers who are not doing something, for example, customers who are not using their bank’s ATM or customers who have signed up for an account but have not activated it.” said Heather Anderson, vice president of customer management at Teradata.

Anderson added that version 5.0 has consolidated the amount of functionality in previous Teradata CRM releases.

“There was simply too much functionality in earlier version,” she admitted. “We have consolidated the number of modules from 20 to 11, meaning [the software] is more user focused, concentrating on business processes.”

Teradata will also release version 6.0 of its Financial Services Logical Data Model (FS-LDM) software later this year, promising to maximise the value of the data warehouse by structuring and organising customer and business data.

The software will ensure that cross-functional data is available allowing financial services firms to determine who are the most profitable banking or brokerage customers, said Jim Donovan, vice president of financial services industry marketing at Teradata.

“With the new FS-LDM, customers can quickly implement a best-in-class enterprise data warehouse that embraces sales, marketing, financial, customer, product, trading partner and clickstream data,” he said.

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