Gartner: Social software is confusing

CIOs and IT directors are being overwhelmed by the choice of products in the social software market, making it difficult for organisations to decide what products to deploy.

CIOs and IT directors are being overwhelmed by the choice of products in the social software market, making it difficult for organisations to decide what products to deploy.

Gartner has identified 36 companies selling social software to enable organisations to develop internal and external online communities. The majority of companies are niche players, with IBM and Microsoft the only large players.

"More than half of companies providing social software have less than 50 staff and revenues under $5m," said Gartner research director Nikos Drakos.

He urged CIOs to be aware that the market for social software is extremely diverse, with internal deployments very different from external deployments. For instance, Facebook integration may be a high priority on an external community site, but less important for an internal community.

Gartner recommended CIOs negotiate social software contracts carefully as they may find they are penalised for deployments that are successful. For instance, companies can expect to pay licence costs of over $1m a year on a site with an external community of 50,000 users, and up to $1m for 5,000 named users on an internal community site.

Read more on Business applications

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.

-ADS BY GOOGLE

SearchCIO

SearchSecurity

SearchNetworking

SearchDataCenter

  • How do I size a UPS unit?

    Your data center UPS sizing needs are dependent on a variety of factors. Develop configurations and determine the estimated UPS ...

  • How to enhance FTP server security

    If you still use FTP servers in your organization, use IP address whitelists, login restrictions and data encryption -- and just ...

  • 3 ways to approach cloud bursting

    With different cloud bursting techniques and tools from Amazon, Zerto, VMware and Oracle, admins can bolster cloud connections ...

SearchDataManagement

Close