Get to know your dinner a little better

Shoppers in Norway are getting a supermarket information system that will allow them to download complete curricula vitae of any poultry they buy. Norwegian food producer Nortura has started work with IBM to tag poultry from the farm to the supermarket. The chicken tracking system will collect information – including GPS data – to let you know where the animal lived, and how it ended up on the shelf in the supermarket. Shoppers simply scan the barcode to find out the life history.

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