My vote for the best exhibitor stand at the RSA conference in London this week goes to Optenet, a Spanish company specialising in web content. Content filtering is becoming such a commodity that I’d normally have just taken a quick glance at the stand, noticed nothing especially innovative, and then walked on. But with champagne and snacks on offer, I was compelled to linger a little longer, and I was impressed with what I heard.
Optenet have only recently launched in the UK, but they have a top-performing product in the growing market for parental control. And they’ve already picked up contracts with ISPs such as Orange and with several NHS Trusts. Hopefully that’s a further step towards helping to build the equivalent of a clean water supply for Internet content. ISPs and other responsible organisations need to enable more control over the content they’re delivering to consumers. There’s no excuse now that effective technology is readily available.