Tablet ownership increases by 20%

Tablet ownership in the UK has increased by 20% year-on-year in the first quarter of 2014 according to industry regulator Ofcom

This Article Covers

Tablet

Tablet ownership in the UK has increased by 20% year-on-year in the first quarter of 2014, according to industry regulator Ofcom.

According to the regulator’s 2014 report, 44% of UK homes now own a tablet, and smartphone ownership is almost equal to laptop ownership, with 61% of UK households owning smartphones, and 63% owning laptops.

Earlier this year a study by AVG Technologies found that 66% of children aged between three and five are able to play a computer games and 47% can navigate a smartphone, yet only 14% can tie their shoes and just 23% can swim unaided.

But Ofcom has found that the older generation are using tablet devices as a higher rate than expected, with more than 50% of adults aged 25-54 in the ABC1 socio-economic group owning a tablet, with 28% of over 55s owning a tablet device.

Uptake of sales in desktop PCs has been in steady decline over the last few years, but sales levelled during the XP-driven hardware refresh.

Ofcom found that PC ownership fell from 44% in 2012 to 35% this year, with only 32% of 16-24 now owning a desktop PC.

As the sales of fixed devices decline, smartphones dominate the market – more than 60% of UK adults now own a one – and the average UK household owns at least four internet-enable devices.

With the ongoing trend of users multi-screening or device-switching throughout the day, Ofcom has found that, where adults own all four types of device – PCs, laptops, smartphones and tablets – the tablet is the device they consider to be the most important for accessing the internet.

CW+

Features

Enjoy the benefits of CW+ membership, learn more and join.

Read more on Tablet computers

Start the conversation

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.

-ADS BY GOOGLE

SearchCIO

SearchSecurity

SearchNetworking

SearchDataCenter

SearchDataManagement

Close