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VoIP opens doors for Yo Sushi

Antony Savvas

Yo Sushi has adopted IP telephony to save money and help keep its restaurant expansion plans on track.

The restaurant chain said that Swyx technology would reduce its operational costs, converge its voice and data services and establish an in-house contact centre for its home delivery service.

The IP solution will replace an aging circuit switched system. Yo Sushi's existing 35 restaurants will be upgraded and the company plans to roll out a further 15 outlets in the next 12 months.

The solution will be supplied and implemented by Swyx partner GP Network Solutions.

Billy Walters, IT manager at Yo Sushi, said, "The ongoing costs of our existing line rental and telephony maintenance were becoming a significant overhead to the business. As we had plans to double the number of outlets within two years, it was an appropriate time to review our overall telecoms strategy.

"There are a number of excellent IP-based products on the market. However, what we liked about the Swyx solution was that it is based on software licences rather than hardware. Therefore, in an expanding operation such as ours, rolling out new users would be very straightforward and could be handled centrally without third-party support."

Walters said options such as teleconferencing, auto attendant and script editing were included in the basic price, making it "good value for money".

The Swyx solution also allows Yo Sushi to bring its home delivery service back in-house.

According to Walters, the IP system can integrate inbound calls with Yo Sushi's customer database and maps package, routing the calls using a non-geographical number to its London-based call centre. This reduced the costs of outsourcing and provided a better service to customers.

"We expect the system to pay for itself within two years," said Walters. "We have only scratched the surface of what the telephony system can do for us in the future. For example, we are looking at how we can implement SwyxMobile to reduce our mobile costs and improve the availability of our staff."

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