Hybris e-commerce software helps Zavvi boost online sales


Hybris e-commerce software helps Zavvi boost online sales

Warwick Ashford

UK entertainment retail chain Zavvi has boosted its online sales by 70% since implementing e-commerce software from Hybris.

Zavvi, formerly Virgin Megastores, said its large product catalogue made it essential to strengthen its ability to manage its product information.

Steve Kincaid, e-commerce director, said the software developed by Javelin Group had played a key role in increasing online sales by enabling Zavvi to update product information in real time.

"We are reaping the benefits of a consistent and co-ordinated approach to product information within six months of going live," he said.

Another reason for choosing the Hybris software, said Kincaid, was its ability to support Zavvi's plans to extend its product lines this year.

Related Topics: Web software, VIEW ALL TOPICS

Email Alerts

Register now to receive ComputerWeekly.com IT-related news, guides and more, delivered to your inbox.
By submitting your personal information, you agree to receive emails regarding relevant products and special offers from TechTarget and its partners. You also agree that your personal information may be transferred and processed in the United States, and that you have read and agree to the Terms of Use and the Privacy Policy.

COMMENTS powered by Disqus  //  Commenting policy