A small Welsh computer security company has won the right to include the word "spam" in the name of a product, despite objections from the US food company that makes the Spam meat product.
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Swansea-based NetBop Technologies had developed an e-mail filtering solution it called "bopspam". But US-based Hormel Foods objected when NetBop tried to register bopspam as a trademarked product.
It is believed NetBop is the first company in Europe to secure a written trademark using the word “spam”.
The UK Patent Office has granted the trademark after Hormel’s initial objections.
The Patent Office had indicated it would grant NetBop’s request almost two years ago, when the company first applied for the trademark. This led to Hormel ending its legal opposition.
Before this trademark decision, other firms could already use the word spam in their logos, but they previously could not do so in the title of their products.