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Flexibility tools arrive for on-demand CRM

Antony Savvas

On-demand CRM specialist Salesforce.com has introduced a number of customisation options to add user flexibility to its customer relationship management software.

The company has also announced a 5,000-seat installation at Merrill Lynch, which, it says, further proves the validity of the online on-demand technology model it relies on to generate sales.  

The new package of tools, Customforce 2.0, is designed to customise Salesforce.com applications, and are a response to criticism that many on-demand solutions are inflexible for customers to use when trying to meet business needs.

Customforce 2.0 includes a set of 100 templates, called Customforce Business Processes, to help users in niche markets work better with the software. 

Customforce 2.0 also comes with a set of expanded analytical applications to help create business reports from data stored in the software.


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