IBM unveiled more than a dozen software and services packages customised for finance industry customers.
The 15 bundles - five each for the banking, insurance, and financial services markets - represent the first wave of IBM's industry-focused campaign, announced in December.
In consulting projects IBM has put together software solutions for many of the top IT problems facing customers.
IBM's focus is to sell those product sets and accompanying services expertise to other customers working on similar projects, according to Doug Brown, director of industry marketing for IBM's software group.
The packages include bundles such as risk and compliance foundation for financial services companies, branch transformation for banks and integrated claims management for insurers.
The specific software components in each bundle vary, but many include portal technology, WebSphere Business Integration and DB2 Information Integrator.
Collaboration applications from Lotus, security and systems management software from Tivoli, and development tools from Rational appear in some packages.
Nearly every package also includes software from third-party developers in IBM's ISV (independent software vendor) network, including Siebel Systems.
"We've made these solutions extremely modular. What we've packed here is our knowledge and our technology, but not in a shrink-wrapped, take-it-or-leave-it bundle," Brown said.
"The advantage to the solutions is that they really give a customer a head start in us having thought through the projects already," he added. "There's not a particular advantage from a pricing standpoint."
Over the next six months IBM will introduce bundles for customers in nine more industries, including automotive, retail, consumer packaged goods, electronics, government and life sciences.
Stacey Cowley writes for IDG News Service