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New PC chip to drive 64-bit price cuts

James Rogers

Users have welcomed the launch of AMD's Athlon 64 chip, which could help bring down the cost of 64-bit computing by as much as 60% by mid 2004.

Stephen Way, vice-chairman of the IBM Computer Users' Association, said, "As any technology enters the mainstream it gets cheaper, I do not see why 64-bit should be any different."

Jonathan Eunice, principal analyst at Illuminata, predicted that recent 64-bit launches by AMD and Intel could lead to price cuts for users. He said, "If you include the likes of the recent Intel Deerfield announcement and the AMD Opteron and Athlon 64 announcements, you could be looking at a 50% to 60% cut in the cost of 64-bit computing by the middle of next year."

With the Athlon 64, AMD aims to extend the benefits of 64-bit computing to desktop and mobile PC users.

Way expects 64-bit to enable users to exploit complex multimedia applications on their desktops. "The other big benefit of 64-bit on the desktop is processor-intensive development work, such as Websphere and Java development, where it is necessary to run a local server on the desktop," he said.

New processors could drive down cost of 64-bit computing >>


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