Japan approves deal between Google and Yahoo Japan


Japan approves deal between Google and Yahoo Japan

Jenny Williams

The Japanese antitrust watchdog has approved a deal between Google and Yahoo Japan to share Google's search and advertising technology.

According to reports, Japan's Fair Trade Commission approved the local web-search partnership between Yahoo Japan and Google, despite concerns from businesses, such as online retailer, Rakuten, and Microsoft, that the alliance could harm competition.

"Competition between Google and Yahoo Japan, as well as others in the online advertising market, will remain vigorous," Yoshito Funabashi, a Google spokesman, said in an interview with Bloomberg.

The commission decided that it is not necessary to continue the investigation reported by the Wall Street Journal.

Yahoo Japan could start using Google's technology before the end of December, with the alliance leading to more than 90% of Japanese-language web queries being run through Google's datacentres.

The European Commission (EC) has launched an investigation into Google's business practices after several complaints from rival search engines accused the search giant of abusing its dominant market position.

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