Dell increases Twitter sales

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Dell increases Twitter sales

Karl Flinders

Computer maker Dell has sold $6.5m worth of equipment by using microblogging website Twitter.

This represents a late surge because in June this year the company said it had made $3m of sales on Twitter over the previous two years.

Although only a fraction of the $12.3bn sales in its latest financial quarter it is growing rapidly.

Dell's delloutlet Twitter account has almost 1.5m followers.


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