Analytics and business intelligence is the top technology priority for CIOs in 2012, according to analyst firm Gartner.
Gartner said organisations spent over $12bn in 2012 on business intelligence (BI), analytics and performance management (PM) software.
“IT [departments] continue to spend and earmark money to BI, despite constrained budgetary environments," said Dan Sommer, principal analyst at Gartner.
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"Gartner's 2012 CIO survey showed that analytics and BI is the number one technology priority for CIOs in 2012. BI projects remain relatively shielded, while a healthy portion of any discretionary money will be available for upcoming analytic initiatives,” he said.
Beyond traditional IT, Sommer said users outside of IT are buying BI tools for line-of-business initiatives, and taking an increasingly large stake of the spending pie.
Analytics and BI is the number one technology priority for CIOs in 2012
Dan Sommer, principal analyst, Gartner
“Key drivers for this are self-service data discovery tools, the race among suppliers to provide business context through packaged analytics, and CFOs taking a renewed interest in BI and PM," he said.
SAP remained the number one supplier in combined worldwide business intelligence, analytics and performance management software revenue in 2011, accounting for 24% of the market, followed by Oracle, SAS Institute, IBM and Microsoft.
Worldwide business intelligence, analytics and performance management revenue estimates for 2011 by subsegment (millions of US dollars)
|Subsegment||2011 revenue||2011 market share (%)||2010-2011 growth (%)|
|Analytic applications and performance management||$1,938.6||15.8%||17.3%|
Source: Gartner (March 2012)