Cisco has called on president-elect Barack Obama's incoming administration to deliver a national broadband strategy for the US.
Obama's main priority takes office might not be faster online gaming, but Cisco's call is at least consistent when it comes to business. Cisco also cites research from Oxford University to back its call.
"It's critical that government and industry work together to create a 21st century information infrastructure that ensures US economic and social growth in the future," said Jeff Campbell, senior director of technology and trade policy for Cisco.
"Without high-quality, reliable and accessible broadband that reaches every part of our nation, we will miss out on robust opportunities of economic growth, job creation, collaboration and social benefits.
"Implementing a national broadband strategy must be a priority for the new administration and the 111th Congress," said Campbell.
Previous similar calls by Cisco fell on deaf ears, with both the Clinton and Bush administrations finding more pressing matters to occupy them.