RFU’s conversion of resources


RFU’s conversion of resources

Antony Savvas

Following increased traffic following England’s World Cup win, the Rugby Football Union (RFU) has outsourced the security and management of its website to Attenda.

RFFU claims that rugby has experienced a surge in popularity following England’s victory and the website delivers up to 13 million pages each month to users.

The RFU’s current website www.rfu.com has a complex infrastructure because it fulfils several roles. The site is the corporate face of rugby’s governing body and it provides information about the England team. It also acts as a portal for all those involved in rugby at grass roots level, and the infrastructure hosts the sites for a number of different clubs.
In order to provide a better service for online visitors, the RFU is in the process of creating new websites dedicated to the England team and the community game. As a result of this and the complexity of the infrastructure it was deemed better to outsource the job to Attenda.

“There has been a rapid increase in web traffic and e-commerce activity at RFU.com over the last 18 months,” said Charles Allen, RFU commercial manager.

“In Attenda we have found a partner who really wants to be involved in rugby and will give us the reliability, availability and performance we need for future growth.”

For more news on outsourcing click here >>

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