Following increased traffic following England’s World Cup win, the Rugby Football Union (RFU) has outsourced the...
security and management of its website to Attenda.
RFFU claims that rugby has experienced a surge in popularity following England’s victory and the website delivers up to 13 million pages each month to users.
The RFU’s current website www.rfu.com has a complex infrastructure because it fulfils several roles. The site is the corporate face of rugby’s governing body and it provides information about the England team. It also acts as a portal for all those involved in rugby at grass roots level, and the infrastructure hosts the sites for a number of different clubs.
In order to provide a better service for online visitors, the RFU is in the process of creating new websites dedicated to the England team and the community game. As a result of this and the complexity of the infrastructure it was deemed better to outsource the job to Attenda.
“There has been a rapid increase in web traffic and e-commerce activity at RFU.com over the last 18 months,” said Charles Allen, RFU commercial manager.
“In Attenda we have found a partner who really wants to be involved in rugby and will give us the reliability, availability and performance we need for future growth.”
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