Mulberry online sales grow 99%


Mulberry online sales grow 99%

Rebecca Thomson

Online sales at luxury clothing retailer Mulberry grew 99% in the first ten weeks of the financial year.

Mulberry saw overall sales grow by 23% to £72.1m in the year ending March 31 2010, compared to £58.6m in 2009.

Online business was one of the best performing areas, but Mulberry did well in store sales growth as well. The retailer is doing particularly well in Asia, where wholesale revenues are expected to increase by more than 100% during the financial year.

The company is investing in IT to support its growth, spending £300,000 on a new ERP system. The warehouse module was implemented in October 2009.

Showrooms will open in New York and Paris this year. Partner stores are to open in Sydney, Hong Kong, Korea, Qatar, Dubai and Kuala Lumpur over the next year.

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