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Amazon Web Services (AWS) is continuing to build out its European datacentre footprint, having set out plans to open a region in Paris sometime in 2017.
Once the French datacentre region goes live, the company will then operate 10 availability zones across the continent.
“To support our customers’ growth and digital transformation, and to speed up their innovation and lower the cost of running their IT, we continue to build out additional European infrastructure,” said Vogels, in the blog post.
“Our CDN and DNS network now has 16 points of presence across Europe, we have added a third availability zone in Ireland, a second infrastructure region in Frankfurt and a third region in the UK (due in coming months).”
Aside from its proposed datacentre region, AWS already has a sizeable presence in France, where it operates points of presence in Marseille and Paris and a local headquarters.
The company claims around 80% of the firms listed on the French stock market index use its services, and the region will ensure they benefit from low-latency access to cloud, big data and internet of things (IoT) applications.
The region should also serve to bolster the adoption of AWS’s cloud services in the French startup community, added Vogels.
“We are seeing a vibrant startup community growing in the country thanks to the cloud. This is producing some very innovative and disruptive companies using AWS to launch, rapidly scale their businesses and go global,” he said.
As an example of a startup using AWS in this way, Vogels cited video-based advertising firm Teads, which he claims uses AWS’s services to scale its business to accommodate 1.3 billion users.
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- The startup community has keenly taken to Amazon Web Services (AWS) and its portfolio of infrastructure-as-a-service (IaaS) offerings since the company’s inception in 2006, while the enterprise has adopted a more cautious approach to its technology.
- The grip that Amazon Web Services (AWS) has on the infrastructure-as-a-service (IaaS) market can make it hard for even relatively big players to get a look-in when enterprise CIOs shop around for cloud services.
Loïc Jaurès, CTO of Teads, said the company had opted to use the AWS cloud – over building out its own on-premise infrastructure footprint – for business agility purposes.
“Without AWS, we would have had to focus our time and efforts on the infrastructure instead of growing and innovating in our core business,” he said.
“By offloading the running of the infrastructure to AWS, today we have customers all over the US, Asia and Europe. A new region will help us to better serve our French customers who have high expectations in term of content delivery, such as Le Monde, Condé Nast, Les Echos and more.”
Amazon, together with Microsoft and Google, are all investing in expanding their datacentre footprints across the globe, as the demand for locally hosted cloud-based infrastructure and services grows.