EuroCloud is aimed at promoting cloud computing in Europe and includes software-as-a-service (SaaS) suppliers, enablers, integrators and industry experts across the region.
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Under the leadership of Pierre-José Billotte, president and founder of the French ASP Forum, EuroCloud plans to expand to include 20 regional organisations and around 500 members by 2014.
"In Europe, the upcoming cloud computing era provides new opportunities to build worldwide application and technology relationships to offer new, added-value solutions," said Billotte.
EuroCloud will convey best practices surrounding the use of cloud-based technologies as its acceptance grows, said Mark Tickle, EMEA managing director at Webroot.
"Webroot is delighted to have joined EuroCloud's quest to deliver the benefits of cloud computing to the European business community," he said.
According to IDC, worldwide IT spending on cloud services will grow almost threefold from 2009 levels to reach $44.2bn by 2013.