It's conference season: please don't mention the Pope (or disruption)!


Actually, the title of this piece should read — it’s conference season: so please don’t mention the Pope, Uber, Amazon, Ali Baba, Facebook and if you can possibly manage not to to use the DISRUPTION word, that would be great.

Technology keynote speakers have a tough job to do…

… they have to be interesting and try and say something insightful as a prelude to the fact that their firm has updated its software and added another .dot x label to the ‘platform’ in question.

An inconvenient truth

You see, the inconvenient truth is that TechCrunch wrote a piece on customer interface challenges with the below opening paragraph:

“Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate.”

When keynote speakers do not opt for quoting this now very tired (but very clever) line, they opt for the old Pope progress picture as shown below.


Apart from one early adopter (can you spot him/her?), we do know that the smartphone and tablet have arrived, but thanks for reminding us.

It’s 2015 autumn (we had better say ‘fall’) conference season, so let’s leave this blog open in the hope that the current season of events will produce something more inspiring.

Salesforce Dreamforce just kicked off with an opening set from Stevie Wonder, that’ll be tough to top really won’t it?