Software application development engineers (in all forms and guises) will always be interested in monetising the commercial aspects of their creations when and if they want to take them to market, obviously.
Moreover, commercial development projects with a market-facing proposition will also need to incorporate a payments route, function, engine, platform (call it what you will) in order to reap customer/user finances where appropriate, obviously.
A road less traveled?
Given the obvious importance of this sub-discipline or function, is it perhaps surprising to find that we so rarely discuss this aspect of the total developer universe?
Mark Schulze thinks it is, but then he would do… Schulze heads up the app marketplace at Clover, a payments startup working closely with Apple, Google, Samsung and Alipay to bring new payment technology to market.
Clover’s open app marketplace already includes 250+ apps.
The legacy payments hangover
According to Clover’s Schulze, payments are an integral part of every business — but an astounding amount of today’s payment transactions still take place via legacy systems.
“Despite all the hype about Bitcoin (and now, Bitcoin Cash), 85% of all transactions globally are still carried out using cash. The typical American credit card relies on a magnetic strip that was invented in the 1960’s and is notorious for how easy it is to hack,” said Schulze.
He contends that, from an engineering perspective, the Point-of-Sale (PoS) space poses a massive untapped opportunity to reach huge numbers of consumers and shape how we pay in the years to come.
“Payment app marketplaces will continue to emerge and grow and the opportunity will proliferate, allowing more developers to reach large audiences of small and medium sized businesses with a direct to market route, unlike that of enterprise ecosystems,” said Schulze.
As a company, Clover thinks that the needs of merchants will drive this change. The firm insists that the developers building for the payments space now will determine how technologies like blockchain, cashless payments, biometrics and more are incorporated into our day-to-day lives.
Other examples of payments apps include:
- Davo – automatically collects, files and pays merchants’ sales tax.
- Homebase Schedule – pulls in sales info to schedule employees based on what’s happening in the business.
- SimpleOrder – reduces inventory with each transaction and orders replenishment in real time based on sales.
You can read more on this topic at the Clover blog.