More on Linkedin (less ads please)

thumb_white.gifAfter recent blogs on Plaxo, Twitter and Facebook I thought I was duty bound to spend some time on Linkedin. To be honest the UI has improved greatly over the last few months but it still feels a little bit of a mess. I can’t help wondering about these types of inline advert supported sites and their ongoing viability in a business world.

My contention is that instead of charging money for additional features, the revenue should be generated as an incentive for the delivery of an ad-free environment. The BBC is considering this model for outside of the UK access to its web content, free access with ads, clean access with subscription.

However Linkedin really does provide a worthwhile function, looking up people (seeing where they have landed over time), finding contacts in new businesses and getting advice are all worthwhile services. The big difference is that I visit Plaxo on a daily basis and my Address book iis constantly updated by Plaxo’s update agent, Linkedin get a visit from me maybe once every two weeks at best becuase its is just not as compelling

A merger of these two services would be really neat delivering much more of a ‘soup to nuts’ solution.

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Your love for Plaxo continues to perplex me! Beyond the address book synching, which could easily be a function of Outlook, what is there that you'd pay for? I'd say the same of LinkedIn to a degree. But given they don't really hide they are chasing recruitment companies, many of whom pay for unbridled access to all that contact data, there is at least some viable revenue model there. By the way, it has always struck me as a little odd with Plaxo that anyone would move all their contact data to a new repository, just to synch it across existing sources. Surely it would be better to use an existing store as the master: say a CRM system for business or e-mail client for individuals? Sure Plaxo serves a need, but the inclusion of another piece of tech to do the job also adds an unnecessary stage and more complexity. Ian Hendry
Ian H, I just have a complicated life (not) with 5+ different environments that I want to sync, outlook is simply not the answer (its a very blinkered) view of the world IMHO. I am going to sign up for your service as soon it is live and see whether it will improve my daily activities. Ian W
Ian, I'm with you in wanting to see some additional features in LinkedIn (like the ability to make notes about my connections) - things like that could turn it into a full contact manager;-) I've got an interesting tale about ads to mention... I was working with an individual that was new to LinkedIn and was telling them that LI found revenue in several different ways (account upgrades and features, recruiters, ads...) and was about to point out the ad on the page - and realized there was none! Now it could be that right there at that instant they didn't have an ad to show this particular user, but I had the thought - what if they intentionally don't display ads for new users?-) And then that started to make some sense to me - why potentially put off someone who's still learning the site with ads? It would be easy enough to delay those until more time has passed, the profile is more complete, more connections made - and the user has a chance to value the site;-) Experienced users would never know. Just a thought... steve
I have a chance here to link to whatever page I want. Will I choose to take you to my blog, my site, my company - where are we going. Click my name below to find out. I think that's all I need to say.






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