Don't mind the quality - feel the width

In a world obsessed with measuring things and trying to predict the future on a quantitative basis, recent events have shown it’s a flawed strategy. In most organisations the mantras of “Show me the numbers” and “If you can’t measure it, it doesn’t count.” form the basis of management practice.

With an economy wrecked by people that knew the price of everything but the value of nothing, we need to stop obsessing about measurement. We now know that the most important aspect of the

problem we’re working on just might be something we can’t measure. It’s time to kill off  management by spreadsheet.

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