Write side up - by Freeform Dynamics

The expert team at Freeform Dynamics offer news and views on the latest hot topics, and pragmatic advice based on real-world experience and meaningful research studies.

Recent Posts

  • Routes to AI goodness

    Dale Vile - Freeform Dynamics 07 Feb 2018
  • It’s all too easy to conflate the kind of AI being hyped in the industry at the moment with the science fiction notion of machine sentience. We are still a long way from the latter, though, whether ...

  • Time to dump the all-flash scepticism

    Bryan Betts - Freeform Dynamics 05 Feb 2018
  • When we surveyed several hundred IT professionals on the topic of All-Flash Arrays, one thing that came out was just how broad was the chasm in thinking between those whose organisations already ...

  • Microsoft's challenge for 2018: mindshare & market relevance

    Richard Edwards - Freeform Dynamics 02 Feb 2018
  • Microsoft's revenues are up, but compared to its biggest competitors -- Amazon, Apple, Google and Facebook -- its mindshare and perceived market relevance are down. Satya Nadella's Microsoft is ...

  • Privacy lessons from the fitness fiasco

    Bryan Betts - Freeform Dynamics 01 Feb 2018
  • Most of us already recognise that technology has the potential to wipe out our privacy, if checks and balances are not in place – or at least I hope we do! What’s scary then in the recent hoo-hah ...

  • Information management is going mainstream – at last!

    Tony Lock - Freeform Dynamics 29 Jan 2018
  • Some assumptions have been held by IT pros for so long that they have almost become articles of faith. One of these is the idea that content management, particularly for files, semi-structured and ...

  • GDPR’s latest gift? Class action privacy cases

    Bryan Betts - Freeform Dynamics 29 Jan 2018
  • Europeans will in future be able to bring US-style class actions for (alleged) privacy violations, instead of having to sue individually and expensively. It’s thanks to a little-known clause of the ...

  • How will Apple spend its cash in 2018?

    Richard Edwards - Freeform Dynamics 22 Jan 2018
  • Apple probably has more cash than it knows what to do with right now, and this “problem” looks set to intensify if the company decides to repatriate the $250 billion it's holding in overseas ...