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Intelisys Global, the European subsidiary of Intelisys Communications has launched its new channel model for the UK telecommunications and cloud markets.
The US master agent says that while the two-tier channel model is well understood when it comes to IT equipment, it has not been adopted outside the United States for telecoms services.
“This model grows increasingly important due to the growth of cloud technology, driven primarily by the demands of enterprise customers who do not have the time or internal resources to navigate global solutions,” the firm said. “The current direct/agent model across Europe leaves independent sales agents in the position of having to research, approach and request commissions from individual carriers on a case-by-case basis, meaning the majority are able to partner with and sell only a very small number of carriers.”
Intelisys Global says that initial interest has been strong, with the company preparing to announce a portfolio of new supplier partners and sales partners shortly.
While the distributor has been operating successfully in the US since 1994, it has only just announced international expansion plans, and began building out a London team in March 2016.
“As telecoms providers and other service providers increasingly develop more mature end-to-end service portfolios, there is significant opportunity for the end customers to procure services direct; and the aggregation of these multiple provided services via a community of interest has enabled Intelisys to become the market leader in this space,” said Stephen Hackett, Intelisys Global’s lead in the UK. “We view Europe as a sleeping giant in terms of our new channel model, and the opportunity for the introduction of this two-tier services distribution model is hugely exciting.”
Intelisys Global will also host its first major UK event, scheduled for 19 July, 2016.