Couple of thoughts from Euan Semple that are really worth considering in the context of social media behind the firewall. Firstly:
Social media relies on people having the temerity to say what they think and others having the decency to listen.
With a blog you have more reason to think. Having an outlet for your ideas makes you take them more seriously. Even if you never publish the posts, taking your ideas seriously and thinking harder about them is a good thing.
If you write a half decent blog post you will make someone else think. You may make them think you are wrong or you may make them think you are right but you will make them think.
These thoughts trigger two key questions:
- Can your people say what they think?
- Do they have the time and space to do that thinking?
Just a thought.