Microsoft

Windows 10 momentum continues

As the number of people using Windows 10 hits 270m Microsoft has talked up the opportunities for developers

Microsoft likes to issue its regular updates on the progress of Windows 10 providing the rest of the industry with hopes that enterprises are out there poised to open the cheque books and sign off an upgrade programme.

The latest Win 10 usage numbers from the software giant issued at its Build 2016 event aimed at developers were also accompanied by some cloud service updates and some improvements to Cortana.

When Windows 10 was launched Microsoft stated an ambition to have the OS used by 1 billion users. The latest Windows has already surpassed the early versions when it comes to comparing sales and user adoption figures in a similar time frame but when it comes to having a positive impact on PC sales things have been slightly slower.

As the year closed out most of the major analyst houses agreed that the second half of this year should be the point at which the PC industry should start to see sales from Windows 10 driven upgrades.

From a Microsoft perspective the vendor can only deliver the OS and provide the sort of updates from Terry Myerson, executive vice president of Windows and Devices Group, that indicate it is having an impact out in the market.

“With Windows 10 now running on over 270 million active devices, we’re celebrating with our fans by delivering the Windows 10 Anniversary Update. This significant update will help you interact with your Windows 10 devices as naturally as you interact with the world around you — using your pen, presence and voice,” Myerson told developers.

"We are dedicated to making Windows the most productive development environment for all developers, with all-new capabilities for the Universal Windows Platform and all-new tools for bringing apps to Windows 10 from any platform," he added.

The reaction from some in the industry was positive with the 270m user figure being a number that is clearly the take-away from the Windows 10 updates.

“Windows 10 is seeing a remarkable rate of adoption with over 270 million monthly active devices. The weakness in mobile remains but Windows 10 momentum combined with the commitment to openness and cross platform services has created a very different Microsoft under Satya Nadella," said Geoff Blaber, vice president, Americas at CCS Insight.
 
"Developers are the lifeblood of any platform and crucial to Microsoft's future in cloud, enterprise, services and computing. Build 2016 may not capture consumer attention but it lays the foundations for greater innovation down the road," he added.

Microsoft's CEO Satya Nadella has also been at Build talking about how developers should start viewing Microsoft as a platform that links up all of the firm's activities.

“As an industry, we are on the cusp of a new frontier that pairs the power of natural human language with advanced machine intelligence,” said Nadella. “At Microsoft, we call this Conversations as a Platform, and it builds on and extends the power of the Microsoft Azure, Office 365 and Windows platforms to empower developers everywhere.”

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I might be far more impressed with this so-called "momentum" if it weren't for Microsoft's forced upgrades. And now we have to hear "stop complaining; it's good for you" which only adds insult to injury. 
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