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Entacloud makes key hire with launch looming

Entatech's while label cloud offering is set to launch early next year and has appointed an industry veteran to run the operation

Entatech is getting the final pieces of the jigsaw put into place to make sure it is ready to kick off its first forary into cloud services from early next year.

The channel player is looking to launch Entacloud in early 2016 providing a range of services to resellers, including cloud management, infrastructrure, security, backup and storage as a service.

The aim of the move is to make it possible for resellers that have been cautious about moving into the cloud because of the challenges with investment or sourcing a decent enough solution to take their first steps.

As part of the final preperations the distributor has hired Paul Lloyd to come in as the head of the white label Entacloud offering. His CV stretches back over a couple of decades in the channel and for the last 10 years has included experience in the 'as a service' market.

“There is a great deal of confusion in the market and it is difficult for MSP’s to know where to go, or what to do. Entacloud offers a one-stop-shop for cloud services, based on a simple and intuitive interface.” said Lloyd.

“This is a significant move forwards and Entacloud will offer a comprehensive range of business support services to aid resellers as they make this business transition," he added.

Entacloud will mark the first move by the distributor to provide a coherent white label cloud offering but brings it into line with some of its larger rivals that have been trying to develop services over the last couple of years.

Dave Stevinson, Entatech managing director, said that Lloyd would act as an ambassador for the firm's cloud efforts both externally and also internally as it got ready for launch next year.

Plans to launch Entacloud first emerged in the summer with Stenvinson outlining plans to improve on the existing cloud offering that the distributor had developed.

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