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The start of next month sees a number of vendors listed on Cisco's price list giving their products the chance to be sold by the networking firm's channel base.
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Some of those being added to the list include storage and virtualisation players like Veeam and Commvault, giving those firms potential access to a networking channel base that they might not have worked with before.
Veeam has already revealed its hopes from the Cisco relationship, with the vendor keen to grab the chance to increase its channel numbers, and another looking for benefits from tighter involvement with the networking giant is Commvault.
Ed Baker, director of EMEA alliances at Commvault, said that it had worked with Cisco for a long time but it would now be able to offer validated solutions on the global price list, including virtualisation, archiving and an enterprise platform SKUs.
There could be more solution sets added in the future as the two firms look to make sure they can keep pace with customer demands.
"We are trying to position data management as a platform and there is a good opportunity for partners to position themselves as a higher level consultant," he said.
Baker added that the decision by Cisco to add more products to the price list made sense because, "the customer expects integration from the vendor".
There should also be some benefits for resellers that can now order the Commvault technology through the Cisco list.
"One of the great things is it gives access to the Cisco channel," he added "There is a great opportunity for them to position the value."
There is some overlap between the two vendor channels but Baker said some will be new names for Commvault to work with and it had developed play books to help them get up to speed.
Commvault is hoping that once some of those new to its technology get familiar and comfortable selling it they could sign up to the vendor's own channel programme.