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HPE hopes Pointnext will spur channel services opportunities

With the vendor stepping up its services capability there should be more opportunities for partners to help customers with digital transformation

HPE has outlined ambitions to use services to speed the passage of customer's digital transformation processes and give itself a competitive edge.

The firm has been talking up its Pointnext programme that includes advisory support, deployment and professional services, with a plan to use it to support SIs and resellers.

system integrators in particular should benefit from the Pointnext offering as the firm redefines the services it can offer partners.

Marc Waters, UK managing director of HPE, said that the firm was focusing on helping customers get through the digital transformation process faster and for that it needed to be in a position to provide services expertise.

"It is a big bold statement about HPE as a services organisation," he added "There are three pillars to the business: to make hybrid simple, power the intelligent edge and to have the expertise to make it happen with HPE."

The plan is to give the channel the services support that they can scale to a customer needs with a large amount of flexibility built into the offering.

The key focus of Pointnext is to give users the support needed to accelerate their digital transformation, starting from planning right through to deployment.

"In every vertical and every industry with the disrpution caused by digital and the need for sdigital transformation across all organisations. Companies whatever sector they operate in need to accelerate their digital strategy and hiow are they going to do that? With new platform, new capabilities and new offerings and differentiated market offerings to generate new revenue streams," said Waters.

Eric Pradier, VP & GM, technology services consulting, EMEA at HPE, said that all customers were looking at digital transformation and were facing pressure to speed up those changes.

"It is very important to approach our customers with an end to end holistic approach because they need help," he added "We need to have a momentum from advise and transform to operational services."

He added that the customer could decide if it wanted to work with a partner and it would then support that decision.

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