Audio-visual storage firm G-Technology has announced the launch of a three tier partner programme to offer more support and recognition for its European resellers.
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The new programme gives audio, video and photography resellers access to tools, resources and expertise to help their customers manage expanding storage and performance requirements.
Mark Williams, vice president and general manager of G-Technology/HGST, said the firm was committed to serving the creative professional storage market, "so it’s critical for us to continue to build and protect our partner ecosystem, and deliver reliable, high-performing storage solutions that our customers demand".
The three tiers Platinum, Silver and Blue – in the premier partner programme are designed to encourage growth and strengthening the G-Technology brand.
Tristan Beamish from reseller Jigsaw24 said that the programme would reward those resellers that put the effort into serving customers and the vendor.
Depending on their level within the partner programme, resellers will benefit from training and get discounts on sales and marketing support, including where-to-buy leads. All members receive access to the G-Technology partner portal, which provides product information, marketing resources, toolkits and support.