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Vendors often get carried away with the marketing of the latest greatest product but the reality is that users, particularly SMEs, are still miles behind in the adoption of the latest technology and it threatens to undermine their ability to compete.
Research from Intel, with the support of the CBI reveals, that fax machines are used more than smart phones and a third of UK SMEs don't plan to buy any new PC hardware in the next year, including tablets and smartphones.
The findings will present the channel with a potential opportunity to talk to their smaller companies about the chances to use technology to stay ahead of the competition as well as a potential warning that the long-term is going to be challenging for those that fail to adapt and invest in IT.
The Intel Small Business Index revealed that SMEs point the finger at the government for the lack of support in getting staff skilled on the latest technology and as most in the channel will already have experienced are sticking with their legacy systems for the time being.
Graham Palmer, managing director of Intel UK, said that there were risks from tightening the purse strings too much: "It's clear that as SMEs tighten their purse strings, buying new technologies falls to the bottom of the list of priorities. Yet, it's important that IT decision makers weigh the advantages, such as the increased efficiency and flexibility delivered by mobile devices, against the cost."
"In many sectors, such as the creative industries and retail, using outdated legacy technologies could even result in the loss of your competitive advantage," he added.